Mission

Our highest mission is to help people discover their family history, learn from it, and create a vital link between the past, present, and future generations.  

We are a technology-driven organization that combines the power of DNA testing and family record findings, to provide accurate and comprehensive information to individuals seeking to trace their family ancestry and/or missing relatives, to solve family mysteries or simply give closure to their search.

We do understand that although we cannot live or reclaim the past, we can allow the memories of the past to shape us, to shape our sense of identity, and to shape what we will be transmitting to future generations, by reclaiming the memory of what once was. 

We also understand that when you come to us for help, you are placing your hopes and dreams of discovering your heritage, and finding your lost relatives, in our hands. It is clear that the process can be intensely personal and meaningful, and that there will be strong emotions involved for you and for us. Therefore, we take the trust you place in us very seriously and commit ourselves to providing each of you, with the exceptional research experience that makes us the world’s most committed genealogy research organization.